February/march 2014• Current Issue

Opening Thoughts
The Top Twelve Canadian Brands Ranked by Reputation

Wall Street View
World's Top-selling Drugs in 2014 vs. 2010

Valeant Canada
Bridging the Gap between the Pharmaceutical
Industry and Health Care Practitioners’ Needs, 
One Acquisition at a Time

Meaningful Connections (2.0)

Cloud-based Multichannel Marketing:
Riding the Information Technology Wave

An IMS Brogan Viewpoint

BRAVEWERK Launched in Montréal
Creating Presence in Canada and the US

Draftfcb Healthcare Rebrands to FCB Health

Market Insights—Beyond 2014:
Is Pharma Building Firewalls or Silos?
The Medical Affairs/Commercial Conundrum

Advertising Analysis Review

People on the Move